Saltar al contenido

TIMELINE

UMAGE_lifestyle_TheReader_oak_leather__1

2024 │ Hope Leather

UMAGE introduced Hope leather, a chrome-free leather that was GRS and OEKO-TEX® certified. This innovation highlighted our commitment to sustainability by offering a high-quality, eco-friendly leather alternative that benefited both our customers and the planet.
UMAGE_lifestyle_HeartnSoul_Curious__5

2023 │ CoC Set in Motion

In 2023, we set our first official Code of Conduct in motion, forming the cornerstone of our corporate ethos. It encapsulated our unwavering dedication to transparency and respect for all stakeholders, ensuring that our business operations consistently upheld ethical standards and promoted fairness, sustainability, and accountability in every decision.
sustainability_trees

2023 │ SMV:Grøn 2.0

SMV:Grøn is a Danish State initiative supporting small and medium-sized companies in their steps towards a green transition for the environment. This second collaboration focused on conducting detailed Life Cycle Assessments (LCAs) to evaluate the environmental impact of our products. The SMV:Grøn program, which began in 2023, is to be concluded by the summer of 2024, aiming to enhance our sustainability strategies.
UMAGE_lifestyle_A_Conversation_Piece_oak_The_Reader_oak_Ottoman_oak__1

2023 │ European supplier

In 2023, we made a significant step towards sustainability by initiating our first order with a European supplier based in Poland, from where products are meticulously crafted from FSC-certified wood, aligning perfectly with our commitment to environmental responsibility. This move signified our dedication to moving parts of our production to Europe, reducing our carbon footprint, and promoting sustainable practices.
UMAGE_lifestyle_Orbit__17_6cf8e4cb-2f66-4f6b-9618-3c79fee59bc8

2022 │ B-Corp self-assessment process begun

In 2022, we started the self-assessment process of becoming B-Corp certified to solidify our dedication to social and environmental accountability. B-Corp uphold rigorous standards, ensuring our business operated ethically, prioritized sustainability, and contributed positively to society and the environment.

2022 │ Corrugated Packaging

In 2022, we transitioned into shipping our products, solely in currogated cardboard eliminating our reusable packaging, introduced in 2020, since data showed that not enough customers chose to save the reusable boxes for storage as intended. This meant that where we thought we would save the world resources by helping the customers repurpose the packaging, we were doing the opposite.

2022 │ SMV:Grøn

SMV:Grøn is a Danish State initiative supporting small and medium-sized companies in their steps towards a green transition for the environment. In April 2022, we began our first project with SMV:Grøn project, focusing on developing a sustainability strategy and collecting various master data for Scope 1 and 2.
UMAGE_lifestyle_A_Conversation_Piece_low_oak_mocca__7

2022 │ 100% Recycled Textile Introduced

In our efforts to move towards a more sustainable future, UMAGE exchanged all existing textiles in our collection for a new 100% recycled and certified textile. The Horizons textile is recycled from plastic waste and reused for a new purpose in the design of our comfortable chairs and charming cabinets at UMAGE.
Havnegade29illustration_outline_076a2640-612a-451b-a099-6f66d5670cea

2021 │New UMAGE HQ

UMAGE moved into a new office and opened a new 400 sq. meter showroom in a building from 1866, nestled in the historical parts of Copenhagen by the harbour front in Havnegade 29. The location offered excellent views of the Copenhagen Canal, often inspiring for a team morning swim.
Untitled_design_2

2021 │ Spare Part Expansion

Our furniture and lighting designs were crafted for durability, but life sometimes leaves its marks. That’s why all designs can be separated into key elements for recycling and worn parts can be replaced to extend the life of the designs. In 2021, we extended our online available spare part collection.
Untitled_design_1

2021 │ RDS certified

The feathers from the Eos collection were certified with the Responsible Down Standard (RDS) for the first time, ensuring ethical sourcing and humane treatment of birds. With this commitment, we are prioritizing sustainability and animal welfare, offering products you could trust and feel good about. The RDS certification is renewed on a yearly basis.
Untitled_design

2020 │ One Tree Planted

In 2020, we started collaborating with One Tree Planted, planting trees for every wooden product sold. Together, we are committed to environmental conservation, fostering a greener future and positively impacting our planet. Since then, we’ve planted 66.577 trees.
pexels-karolina-grabowska-6275972_b7371df4-253b-4429-9ff5-8512ff2aefb4

2020│ Honeycomb packaging

We introduced honeycomb in packaging, ensuring that all designs were packed carefully with eco-friendly materials, eliminating foam and plastic waste from all UMAGE packaging. This commitment reflected our mission to minimise plastic waste.
UMAGE_packaging_Cornet_high_res_1

2020│Reuseable packaging

In alignment with our commitment to multifunctionality, we introduced packaging that served as gift boxes and storage solutions. Customers no longer needed to discard their new lamp's box – our packaging added value beyond shipping.
UMAGE_lifestyle_new_packaging__1_ae64fef6-c352-4ca3-a845-ebbaf12b5b8b

2020│FSC-Certified Packaging

By using FSC-certified packaging, we signified our commitment to sustainable forestry practices. This ensured that our packaging came from responsibly managed forests, promoting environmental conservation, social responsibility, and economic viability.
UMAGE_lifestyle_Heart_n_Soul_console_table_oak_obsidian_black_Butterflies__1_be2069b1-2957-47c4-8162-06a2d902a854

2019 │ 4-day Work Week

UMAGE introduced a 4-day work week to enhance work-life balance for the employees. With extra time to recharge and spend quality time with their loved ones, UMAGE employees returned to work more productive and creative.
UMAGE_lifestyle_Eos_Esther_large_white_Lounge_Around_1

2018 │ Introducing Furniture

In 2018, we broadened our product range of lighting with a brand-new furniture collection. Like our lighting, we aimed to create furniture with a flexible and multifunctional mindset.
UMAGE_logo_grey_RGB

2018 │ New Company Name: UMAGE

To better capture our company vision, we changed our name to UMAGE. UMAGE is a Danish word meaning ‘making an effort,’ and that’s what we aim to do every day. UMAGE is where beautiful Danish design meets affordability, high-quality materials, and genuine care for the environment.
SQUARE_72

2015 │ New Company Name: VITA Copenhagen

Our company changed its name from VITA Lighting ApS to VITA Copenhagen ApS.
SQUARE_71

2015 │ New Company Name: VITA Lighting

Previously known as VITA LIVING ApS, our business underwent a transformation and adopted the new name VITA Lighting ApS.

2014 │ Moving to Kgs. Nytorv

Our journey began at Lille Kongens Gade 22, 2 in a small apartment. It was the perfect spot to kickstart the business, and where the first steps towards UMAGE was taken. This space held the heart of our early dreams and set the stage for what was to come. In 2014, we needed more space to spread our wings. Expanding our team and product range necessitated additional space, so we moved from our previous address at Lille Kongens Gade 22, 2, to our new home at Kongens Nytorv 15, 2.
UMAGE_lifestyle_Asteria_table_pearl_white__6__1_0ffb74eb-330c-439d-a3ad-b313911a0c5a

2008 │ Flexible and Multifunctional

From the beginning, our mission was clear: to create versatile and flexible designs. We aimed to craft lighting pieces that seamlessly integrated into various settings and served multiple purposes. UMAGE’s mission was to design with more than one purpose in mind to reduce the number of products needed to get a complete setting for your space, minimizing resources on the planet.
UMAGE_lifestyle_packaging__5

2008 │ Flat Packed

Our designs has since the beginning been conveniently delivered flat-packed directly to you. This is optimizing space during transportation and significantly reducing CO2 emissions, aligning with our commitment to sustainability.
UMAGE_lifestyle_Jacob_Soeren__1_21923345-06d7-4af1-9c18-50200f916ebf

2008 │ Founded

Founded in 2008 by CEO Jacob Nannestad and Chief Creative Developer Søren Ravn Christensen under the original name VITA Lighting, UMAGE experienced continuous growth and expansion. Today, our presence spans over 1,500 stores in more than 50 countries worldwide, a testament to our global reach and enduring success.